All the news and announcements as they happen

While we wait for the main event to get started here’s some more pictures from around the convention center here in Las Vegas. 

NetApp’s N-Powered branding is splashed all over the MGM Grand, representing the company’s promise to customers that it can modernize their data tooling and help them build intelligent data infrastructures.

We’ve still got roughly two hours to go before today’s keynote is set to get started at roughly 4pm (PT). While we’re waiting for everything to kick off, why catch up on some of our coverage from the conference so far exploring what could be coming up over the next three days and the years ahead?

● NetApp could corner AI infrastructure at Insight 2024 – but customer hype will ride on its messaging

At Insight 2023, NetApp was laser-focused on positioning itself as the go-to data storage and management provider for businesses looking to accelerate their AI adoption. On the back of strong performance from itself and competitors over the last year, this year it will look to carry this moment into Insight 2024, and so its messaging around why it stands out in areas like AI-ready storage as well as both hybrid and multi-cloud, will be key.

In the main foyer area of the conference center dance music pumps out from a Google Cloud-branded DJ booth.

Notably, Google Cloud is headed up by NetApp CEO George Kurian’s twin brother Thomas, who appeared at Insight 2023 and could make another appearance this year. We’ll have to wait and see… 

We’re here on the ground at the MGM Grand in Las Vegas, ready to keep you updated on all the latest news and announcements. 

Things are already underway with delegates circulating the conference center, jumping between partner sessions in the lead up to the opening keynote. 

The central theme of today’s opening keynote, however, will be largely focused on CEO George Kurian setting out his broader strategy for the company as an intelligent data infrastructure provider, a motif he established at last year’s conference.

This concept encapsulates NetApp’s ambition to transition from being understood as a traditional storage company to a partner in helping customers modernize their data infrastructure from the hardware layer to their data engine, ready to leverage AI to deliver new value.

Product innovations, technology roadmaps, customer stories, and other exciting news will follow in the next two days, whilst today’s presentation is dedicated to outlining the current business and technology landscape, and where NetApp sees opportunities for further growth.

Over the course over the next few days we can expect to hear about the firm’s latest products and recent partnerships, as well as the outlook for the year ahead. AI has been in the spotlight at most tech conferences this side of 2022, so don’t be surprised if NetApp puts heavy focus on where it fits into the ongoing AI explosion. 

This means we’ll be learning about the firm’s latest moves in hybrid cloud, public cloud, CloudOps, data services, updates to its unified storage portfolio, and innovations in the block storage space, including new security features implemented across their product ecosystem.