How to Schedule a Post on Facebook [2 Methods]

Nonetheless waking up Monday morning in a chilly, sweaty panic, desperately making an attempt to schedule Fb posts on the fly? Snap out of it.

Studying learn how to schedule a submit on Fb can prevent hours, if not days, of beneficial time. By scheduling posts forward of time, you’ll be able to plan your posts extra strategically, and publish them when your viewers is most energetic, supplying you with extra management over your social media presence.

There are two instruments you need to use to schedule Fb posts forward of time:

  • Meta Enterprise Suite Utilizing Fb’s built-in posting scheduler.
  • Third-party: Publishing instruments like Hootsuite can be utilized to bulk schedule social media posts throughout platforms.

This weblog will train you learn how to use each.

Bonus: Obtain our free, customizable social media calendar template to simply plan and schedule all of your content material upfront.

Why schedule Fb posts?

There are lots of advantages to scheduling posts on Fb, listed here are our high 5:

  1. Saves time: Batch-drafting posts is extra environment friendly than creating and posting particular person posts every day. Gather content material, write copy, and strategically schedule posts at optimum occasions, with out waking up in a chilly sweat on Monday morning.
  2. Higher technique: Scheduling posts forward of time means that you can plan and manage your content material extra strategically, making certain your posts align with upcoming occasions, holidays, or promotions.
  3. Improves consistency: Your viewers will know when to anticipate posts from you, which may enhance engagement and construct belief.
  4. Time zone-friendly: When you have a world viewers, scheduling posts can assist attain them at one of the best time for his or her time zone.
  5. Will increase engagement: Scheduling posts means that you can publish content material at occasions when your viewers is most energetic on Fb, growing the probability of engagement and attain.

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The best way to schedule a submit on Fb utilizing Meta Enterprise Suite

Earlier than scheduling posts on Fb, be sure to have a Fb enterprise web page. Don’t have one? Learn the way to create a Fb enterprise web page in only a few steps.)

When you’re all arrange, comply with the walkthrough beneath to discover ways to schedule a Fb submit utilizing Meta Enterprise Suite (previously often known as Fb Enterprise Suite).

Step 1: Go to your Fb web page

Log into your Fb account and navigate to your enterprise web page. For those who’re utilizing the previous Fb web page format, you could find your web page on the left-hand facet of your display screen.

For those who’ve up to date to Fb’s New Web page Expertise, click on your profile image within the high proper nook, then click on the smaller profile image to the precise.

arrow showing facebook business page icon to the right of profile page icon in facebook

Step 2: Open the Meta Enterprise Suite Planner

On the left facet of your web page, you’ll see a menu. Beneath the Meta Enterprise Suite tab, select Planner.

arrow showing planner option, on the left hand side of the facebook business page menu

This may open up a brand new tab, the place you’ll be able to see a weekly or month-to-month calendar of any scheduled content material.

empty planner calendar shown in meta business manager

Step 3: Create your submit

Click on the Create submit button within the high left to start drafting your submit. The dropdown menu will provide you with choices to create a narrative, reel, or submit. Be taught extra about learn how to schedule Fb reels.

dropdown menu showing create post, create story, and create reel options in meta business suite

Select submit. Then, a brand new display screen will open with fields for media and textual content. Add your photographs, video, and any copy right here. A preview will seem on the right-hand facet of your display screen.

drafted post for hannah macready showing a picture of a woman leaning against a railing, and copy saying the writer has time to take on new clients

Step 4: Schedule your submit

Subsequent, choose a date and time you need your submit to go reside by selecting Schedule from the Scheduling choices field.

arrow pointing to the schedule button in between publish now and save as draft options

You can too click on the Energetic occasions button to see really helpful occasions Fb thinks your viewers shall be energetic.

box showing three recommendations for days and times of the week when audience will be most active

Lastly, click on the Schedule button on the backside of your display screen. You’ll now see your submit mirrored in your Planner.

meta business suite planner view with one drafted post

Take note, you’ll solely be capable of schedule Fb and Instagram posts utilizing Meta Enterprise Suite. For those who’re trying to schedule posts throughout a number of platforms, you’ll want to make use of a extra complete social scheduling device.

The best way to schedule a submit on Fb utilizing a third-party Fb scheduler

For these on the lookout for a bit of extra performance of their Fb submit scheduler, third-party instruments like Hootsuite supply extra superior options, comparable to bulk scheduling and cross-platform publishing.

Right here’s learn how to use Hootsuite to schedule a Fb submit:

Step 1: Open Hootsuite

First, you’ll must log into your Hootsuite account (Don’t have one? Enroll right here.) For those who’re new to the device, strive any of our plans free for the primary 30 days.

When you’re in, select Composer from the highest of the left-hand menu.

arrow pointing to compose icon on left hand side of hootsuite dashboard

Step 2: Draft your submit

Subsequent, select the Fb account you wish to submit to underneath the Choose social account menu. From right here, add any picture or video property, plus the copy you wish to see in your submit.

Contemporary out of copy concepts? Use OwlyWriter AI to craft thumb-stopping posts with the ability of AI.

drafted facebook post in hootsuite with arrow pointing to pop up asking users to write post copy with owly writer ai

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You can too add tags right here to assist rank your content material with related posts.

tagging option in hootsuite composer showing one tag added for "copywriting"

Plus, map out a focused Fb viewers to make sure the precise individuals see your submit.

facebook target audience box with options for age range, country, region, city, and zip code

For those who’re including hyperlinks, shorten them with and add monitoring, so you know the way many clicks and conversions every hyperlink brings in.

arrows showing shorten with and add tracking options in hootsuite composer

Different options embrace AI hashtag solutions, which can assist you get probably the most out of your Fb submit.

box showing ai hashtag suggestions in hootsuite composer including recommendations for #freelancewriter and #freelancework

As effectively, the Ask for approval characteristic helps you to tag your crew members to overview and approve posts earlier than they go reside. A powerful social media workflow helps shield your model on social.

ask for approval option with dropdown showing names of key stakeholders for approval

Step 3: Schedule your submit

Once you’re able to schedule your submit, click on Schedule for later within the backside proper of your display screen.

arrow pointing to schedule for later button in bottom right of hootsuite compose screen

This may carry up a field that allows you to select the date and time you need your submit to go reside.

schedule post box showing date and time options

Click on See really helpful occasions to search out one of the best time to publish your Fb submit. Hootsuite’s posting suggestions are primarily based on previous engagement, impressions, hyperlink clicks, and follower knowledge.

recommended posting times shown in hootsuite composer

Upon getting the time and date set, click on Schedule within the backside proper of your display screen.

arrow pointing to schedule button in bottom right of hootsuite composer

With Hootsuite, you’ll be able to schedule posts as much as 29 days upfront, making certain your content material is aligned with any upcoming occasions, holidays, or promotions.

Step 4: Bulk schedule Fb posts

For those who’re trying to schedule a number of posts without delay, you need to use Hootsuite’s bulk scheduling characteristic.

Hootsuite’s bulk schedule device makes dealing with a busy posting schedule extra environment friendly. The device helps you to schedule a most of 350 posts without delay.

To schedule a number of Fb posts, save your Fb content material as a CSV file.

Embrace these particulars for every submit:

  • The date and time (utilizing 24-hour time) that your submit ought to publish.
  • The caption.
  • A URL (that is elective).

After you add your CSV file, the Bulk Composer asks you to overview all of the posts. When you’ve made your edits and uploaded any further media recordsdata, choose Schedule.

Don’t overlook which you can edit particular person posts afterward in Hootsuite’s Writer (within the Planner and Content material tab).

Be taught extra about Hootsuite’s bulk scheduling device right here:

Step 5: Edit or droop posts

If at any time you should make edits or droop a scheduled Fb submit, merely navigate again to the Planner in Hootsuite and click on on the submit you wish to change.

arrow pointing to drafted post shown in hootsuite planner

Right here, you’ll be able to edit, delete, duplicate, and even transfer the submit to your drafts.

duplicate, edit, delete, and move to draft buttons shown in drafted hootsuite facebook post

If you should droop all your Fb scheduled posts, say, within the case of a disaster or main occasion, you are able to do so in bulk by clicking on the Droop all possibility on the high proper of your Planner.

Bear in mind, solely tremendous admins and admins of Hootsuite organizations can bulk-suspend content material. You can too solely droop a company’s content material within the internet model of Hootsuite, however your scheduled posts will even be suspended within the cellular app.

Hootsuite vs. Meta Enterprise Suite

If you wish to schedule and mechanically submit content material to Fb and Instagram, in addition to TikTok, Twitter, LinkedIn, YouTube and Pinterest, Hootsuite is a superb alternative. Use Hootsuite for social media analytics, social listening, and answering all your feedback and DMs from one place.

hootsuite inbox showing suggested comment replies for customer questions

Alternatively, Fb’s built-in scheduling device, Enterprise Suite, solely works for posts in your model’s Fb and Instagram accounts.

General, Hootsuite presents a extra complete answer for managing social media channels. Plus, with our free inventory picture library and Canva integration, you’ll be able to simply create visually interesting posts that stand out on any platform.

Hootsuite’s not too long ago launched AI instruments, just like the OwlyWriter AI writing device and AI hashtag suggestions, additionally make it simpler to create high-quality content material that resonates along with your viewers.

So, when you’re on the lookout for a user-friendly and all-in-one social media administration platform, Hootsuite is the best way to go. Want extra data? Right here’s a fast breakdown of how Hootsuite compares to Meta Enterprise Suite:

Hootsuite vs Meta Business Suite comparison

5 suggestions for scheduling Fb posts

Whether or not you schedule Fb posts on an app like Hootsuite or straight on the platform, comply with these greatest practices.

1. At all times keep on model

With the stress to write down, edit, and submit every day off your fingers, it’s possible you’ll be tempted to chop corners. However don’t overlook, your social media accounts are an extension of your model, and it’s vital to keep up consistency in tone, messaging, and visuals.

Earlier than scheduling any posts, be certain that they align along with your firm’s values and branding pointers.

Earlier than you submit, do a fast test for:

  • Spelling and grammar errors
  • Applicable language and tone
  • Model colours and fonts
  • Constant use of hashtags, if relevant

2. Fastidiously select the publication date and time

Publishing a submit when your viewers is offline is like making a tasty dinner when your visitors have already eaten. It could be well-intentioned, plated, and scrumptious, however nobody will see it.

Hootsuite’s Fb scheduler comes with one of the best time to publish characteristic that can enable you to schedule Fb posts on days and at occasions when your viewers is energetic on the platform. This fashion, your greatest efforts gained’t go unseen.

3. Know when to pause your Fb posts

On-line, issues are at all times altering. What appeared like a light-hearted or related submit weeks in the past could now come throughout as insensitive or tone-deaf in gentle of present occasions.

That’s why it’s vital to repeatedly test in in your scheduled posts and be able to pause or delete any which are now not acceptable. Bear in mind, when you obtain backlash for a submit that was scheduled earlier than these modifications occurred, it’s nonetheless your duty to tackle and rectify the state of affairs.

4. Bear in mind which you can’t schedule every thing

Some issues you need to submit about in actual time. And a few kinds of posts can’t be scheduled in any respect. On Fb, these embrace:

  • Fb occasions
  • Fb check-ins
  • Picture albums

If you wish to schedule Fb messages, it’s possible you’ll wish to look into an automation device. Fb messenger bots use conversational AI to ship messages that attain clients even when your help crew is offline.

5. Monitor analytics and engagement

A very good posting schedule shouldn’t be primarily based on guesswork. You’ll know what works greatest in your Fb viewers by monitoring your efficiency in a social media analytics device.

Historic knowledge will present you what posts carry out effectively and the place you can make enhancements.

Fb submit scheduling FAQs

Can I schedule a Fb submit?

Sure, you’ll be able to schedule a Fb submit utilizing the native Meta Enterprise Suite scheduling device. Or, via a third-party device like Hootsuite. Third-party instruments are sometimes most popular as a result of they provide further options and higher analytics. Plus, you’ll be able to schedule posts for a number of social media platforms on the identical time.

Why can’t I schedule posts on Fb?

For those who’re having bother scheduling Fb posts, it could possibly be attributable to plenty of causes. Some frequent points embrace:

  • Not being an admin or tremendous admin in your group on Hootsuite
  • Scheduling posts for a private profile as an alternative of a enterprise web page
  • Utilizing outdated browser cookies or software program model

For those who’re nonetheless having bother with scheduling, attain out to a related help crew for help. They’re at all times glad to assist!

Can I schedule a submit in my Fb group?

Sure, group admins and moderators can schedule posts in Fb teams from Hootsuite. Select Composer, then submit, then choose the Fb Web page or group you’d prefer to publish to. Discover a full walkthrough of learn how to schedule Fb posts in teams right here.

Use Hootsuite to schedule all your social media posts, interact along with your followers, and observe the success of your efforts. Enroll at present.

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Develop your Fb presence sooner with Hootsuite. Schedule all of your social posts and observe their efficiency in a single dashboard.

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