OpenAI revamps AI roadmap, merging models for a leaner future – Computerworld

Rising competition and open-source threats

This shift could also reshape the economics of AI, giving OpenAI greater control over costs, deployment, and market positioning.

“I believe merging it has multiple benefits, not just in terms of costs related to training, go-to-market strategies, and customer delivery, but also in giving OpenAI more leverage to drive it as a ‘system’ and extract more value through a simplified business model,” said Neil Shah, partner and co-founder at Counterpoint Research. “This will change the economics on both ends, which investors will be keen to monitor and measure.”

This comes at a time when AI competition is intensifying, with DeepSeek disrupting the market with cost-effective models, highlighting the pressure on OpenAI to refine its strategy.