Sonos to Launch $449 Headphones in June to Compete With Apple's AirPods Max

Sonos, recognized for its vary of audio system and residential theater merchandise, is ready to enter the headphone market in 2024. Rumors final 12 months indicated Sonos would launch headphones as quickly as April 2024, however a brand new report right now from Bloomberg suggests Sonos has delayed the launch due to a software program concern.

The headphones are anticipated to be accessible for buy in the primary half of June, with the launch pushed again whereas the software program drawback is addressed. Sonos is fixing an issue with how the headphones join to Wi-Fi networks.

Sonos is aiming to tackle the AirPods Max with the Sonos headphones, which can have a price ticket of $449 and an over-ear design. The headphones will likely be accessible in black and white, and are anticipated to embody options like voice management navigation and synchronization with Sonos audio system, soundbars, and subwoofers.

Apple’s ‌AirPods Max‌ headphones are priced at $549, however third-party retailers usually have them accessible at a reduction. Apple has not up to date the ‌AirPods Max‌ since their 2020 launch, and they’re nearing 4 years previous.

We predict a refresh in some unspecified time in the future this 12 months, however rumors point out Apple would not have plans for main new options. Instead, the ‌AirPods Max‌ will get a USB-C port, new colours, and little else.

Sonos is well-established in the speaker market and is the go-to for many who do not thoughts an costly residence theater setup, so the Sonos headphones might promote nicely if Sonos gives high-quality sound and deeper customization than is out there with Apple’s audio merchandise.

Sonos CEO Patrick Spence confirmed in November 2023 that Sonos is ready to enter a brand new market, and he mentioned the corporate’s providing would “delight clients and drive quick income.” Spence mentioned Sonos will generate greater than $100 million from new merchandise in 2024, and that the brand new machine would account for a big portion of the income in the second half of 2024.

In addition to headphones, Sonos additionally plans to unveil a set-top field to rival the Apple TV. That machine might come as quickly as late 2024. If Sonos sees success with the headphones, earbuds that rival the AirPods might come in the long run.

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