Blend

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You Should Try Instagram’s New ‘Blend’ Feature for a Custom Reels Feed

Instagram has a new feature that curates custom Reels feeds for you and your friends. Blend, an invite-only option within individual or group chats, refreshes daily and suggests content based on participants’ tastes. Spotify has a similar Blend feature that creates shared playlists—also updated daily—based on both listeners’ tastes. Note that Instagram Blend, which is a mobile-only feature, is not…