influencers
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Blog
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Snapchat is overhauling how influencers earn money on the platform
Snapchat is tweaking how people earn money on the platform by introducing a new, unified monetization program. The new program will cover content posted to Stories as well as Spotlight, the platform’s TikTok-like discovery feed filled with recommended video content. Under the program, influencers earn revenue for ads placed within eligible Stories and Spotlight posts. The new program is currently…
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Google threatened tech influencers unless they ‘preferred’ the Pixel
The tech review world has been full of murky deals between companies and influencers for years, but it appears Google finally crossed a line with the Pixel 9. The company’s invite-only Team Pixel program — which seeds Pixel products to influencers before public availability — stipulated that participating influencers were not allowed to feature Pixel products alongside competitors, and those…
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