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Are Kroger’s Secret Shopper Profiles Costing You Money?

Personalized discounts can exacerbate existing wealth inequalities, experts say.  “The way this data is being used is very clearly widening the gap between upper, middle, and low-income households, and unless regulators take action, it will only get worse,” says David Friedman, a professor and dean at Willamette University in Oregon and a nationally recognized expert in consumer trade practices law.…