Lyft

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    Lyft Silver Accounts Aim to Make Things Easier for Older Riders

    Rideshare services are convenient, but accessing them can prove a challenge to less tech-savvy potential passengers, particularly older adults. But companies are introducing changes that make their services easier for these groups to access. Lyft Silver is a new account type that, like Women+ Connect (aimed at women and nonbinary passengers), makes it simpler and safer to hail a ride…

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  • Blog

    Lyft fined $2.1 million for misleading ads about how much drivers could make

    The Federal Trade Commission (FTC) announced Friday that rideshare company Lyft has agreed to pay $2.1 million as part of a proposed settlement that requires it to change how it advertises driver pay. The company routinely advertised that drivers could make “specific hourly amounts” — in one instance, claiming earnings of “up to $33” per hour for driving in Atlanta…

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