outcomes
-
Blog
Questions raised over AI’s impact as studies tout conflicting adoption outcomes
How much value does generative AI bring to the workplace? It depends who you ask. A report by the Danish National Bureau of Economic Research suggests very little impact at all – but a separate study by PwC noted AI adoption leads to a fourfold increase in productivity growth and 56% higher wages. The conflicting reports highlight how difficult it…
Read More » -
Blog
Selling on outcomes, not solutions – how the channel can improve sales success in 2025
The IT and technology industry continues to grow – Canalys estimates that IT sales in 2024 will have reached $4.94 trillion worldwide by the end of the year and that 73% of that total will have been delivered by partners. This signals a substantial market opportunity. Cybersecurity continues to grow faster than the rest of the market, driven by compliance…
Read More »