Partner
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Blog
Zyxel Networks targets cloud networking growth with new partner program
Zyxel Networks has announced the launch of a new partner program designed to assist partners in positioning themselves as cloud networking businesses. The revamped initiative will leverage the company’s range of network technology solutions, with a particular focus on its Nebula cloud management platform, while offering new incentives and discounts to help partners develop their managed services. Zyxel said these…
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“OpenAI continues to be our partner on frontier models”: Microsoft is open to using a range of AI models in 365 Copilot, but OpenAI remains its go-to choice
Microsoft has clarified its stance on the models that will power its 365 Copilot service after reports suggested it was considering integrating third-party alternatives to OpenAI’s model range. Speculation around the two companies’ relationship emerged after a Reuters report last month claimed Microsoft had been “working on adding internal and third-party artificial intelligence models to power its flagship AI product…
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Navigating a shifting SMB channel partner paradigm
Strategic partnerships have long been key determinants of business success. In channel terms, however, focus typically centers on the advantages for technology vendors looking to get their products in the hands of more customers by forging ties with third-party resellers and distributors. It’s not hard to understand what has influenced this one-sided perspective, with technology giants such as Microsoft commissioning…
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Channel Focus: All you need to know about Oracle’s partner program
Current chair and chief technology officer (CTO) Larry Ellison alongside Bob Miner and Ed Oates launched Software Development Laboratories (SDL), later Relational Software, in 1977 in Santa Clara, California. Renamed Oracle in 1982, today the firm is increasingly known for portfolio expansion through the acquisition of firms like Siebel Systems, Sun Microsystems, PeopleSoft, and NetSuite. Oracle boasts 160,000 employees and…
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Channel Focus: All you need to know about IBM’s partner program
Founded in 1911 by financier and businessman Charles Ranlett Flint, International Business Machines (IBM) – the Computing Tabulating Recording (CTR) company until 1924 – remains an elder statesman of IT, reporting $61.9 billion revenues for full-year 2023 and maintaining a strong innovation record from AI and quantum computing to industry-specific cloud solutions and patents. Chair and chief executive Arvind Krishna…
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Channel Focus: All you need to know about Salesforce’s partner program
Headquartered in Salesforce Tower, San Francisco, Salesforce says it’s paving AI-agent-powered or “agentic” productivity in the enterprise. Putting money where its mouth is taking it beyond its category-defining customer relationship management software (CRM) for deeper penetration of automation, AI, and data opportunities. One of the company’s key goals is driving enhanced customer experience across sales, service, marketing, commerce, and IT.…
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Channel Focus: All you need to know about Dell’s partner program
Dell Technologies’ journey began with customizing and selling PCs, broadening significantly after its $67 billion acquisition of storage giant EMC completed in 2016. This new acquisition blended SMB go-to-market strengths with EMC’s enterprise focus. Once famed for only selling direct, Dell Technologies today promotes partner opportunities across everything from AI, data center, and multi-cloud to edge computing. Dell also cites…
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Dashlane unveils new global reseller partner program
Credential security specialist Dashlane has announced the launch of a new global partner program designed to help reseller partners better address credential-based threats. The Dashlane Partner Program introduces a tiered channel framework to help partners generate new revenue streams while offering differentiated solutions that help customers tackle credential-driven and identity-based attacks, the firm said. Resellers will have access to Dashlane’s…
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Nucleus Security launches revamped partner program
Unified vulnerability management specialist Nucleus Security has reinforced its channel-first strategy with the launch of an expanded partner program. Building on its existing initiative, the revamped Nucleus Security Partner Program (NSPP) now features a tiered structure with corresponding requirements and benefits, as well as a brand-new certification program and partner portal. The firm has also expanded its channel team to…
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Steady progress and partner potential at HPE Discover Barcelona 2024
European legs of tech conferences are always a somewhat strange experience. If you’re lucky, as a journalist, there will be a few announcements, but you attend in the full knowledge that the big news already dropped some time before. For customers and partners, however, it’s a chance to discuss what was announced some six months ago in a local setting…
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