Partner
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Blog
Omnissa eyes growth with revamped partner program
Digital work platform provider Omnissa has announced the launch of a new partner program designed to simplify engagement and drive partner growth. The refresh is the first since Omnissa became an independent company, following its $4 billion acquisition by global investment firm KKR from Broadcom last year. It will see the company’s Omnissa Partner Program reimagined with direct input from…
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LevelBlue launches new partner program that’s “built for the future”
LevelBlue has announced the launch of a new partner program for global managed service providers (MSPs), managed security service providers (MSSPs), and resellers. Unveiled at this years’ Channel Partners 2025 Conference and Expo, the new LevelBlue Partner Programme features a flexible, consumption-based model alongside managed and unmanaged services to help partners simplify security, scale, and drive revenue. The firm said…
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‘We think that selling everything helps the customer’: HP wants to supercharge its partner program to support a new market strategy
HP has enhanced its partner program to encourage channel partners to sell its entire range of products and solutions as it expands its portfolio, targeting long-term growth with a diversified go-to market strategy. Speaking at the firm’s annual Amplify 2025 conference, HP chief executive Enrique Lores said the company’s goal was to provide a more unified and consistent experience for…
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SonicWall pins ‘transformational year’ on strong partner growth
Cybersecurity vendor SonicWall has hailed a “transformational” 12 months after recording a 42% year-over-year increase in partner growth. Strong financial results have been driven largely by its channel-first strategy, the firm revealed, alongside a raft of strategic partnerships and innovation across its cybersecurity solutions portfolio. In addition to its focus on managed service providers (MSPs) and managed security service providers…
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Collaborate IT becomes Vertiv Authorized Service Partner
Digital infrastructure and continuity solutions provider, Vertiv, has announced a new Authorized Service Partner Program Agreement with Collaborate IT that will focus on IT monitoring and management. Headquartered in Bolton, Lancashire, Collaborate IT specializes in local data center, server room technology, and edge services across the UK and Ireland. Building on the pair’s existing relationship, the new agreement will combine…
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Keeper Security launches revamped partner program for 2025
Keeper Security has announced an update to its partner program designed to help partners expand their cybersecurity offerings and drive new revenue. Now open for enrolment, the refreshed Keeper Partner Program includes flexible partner tiers combined with expanded distribution, extensive training resources, and an incentive structure geared towards helping partners accelerate their growth, the firm said. “Keeper’s Partner Programme was…
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LastPass targets revenue opportunities with partner program refresh
Identity and password management software provider LastPass has announced a fresh round of enhancements to its channel partner program for 2025. The updates have been designed to make it easier to sell and support LastPass’ password management and security solutions through simplified processes, improved tools, and clear benefits, the firm said. Key additions include an improved MSP admin console, a…
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Schneider Electric joins Nozomi Networks’ MSSP Elite Partner Program
Nozomi Networks has announced that energy management and automation specialist Schneider Electric has joined its MSSP Elite Partner Program. The move will see Schneider embed Nozomi’s range of security solutions into its platform to deliver enhanced managed security services (MSS) to key global sectors, including energy and chemicals, water, consumer packaged goods, power and grid, data centers, and critical infrastructure.…
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Thales and Imperva unveil aligned global partner programs for 2025
Thales has announced the launch of new aligned partner programs designed to streamline sales of the Thales and Imperva portfolios. The move follows Thales’ acquisition of cybersecurity specialist Imperva back in December 2023 and sees both companies’ partner initiatives synchronized as a first step towards a fully integrated program, expected to launch next year. Following input from more than 6,700…
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Pure Storage targets partner growth with revamped reseller program
Pure Storage has announced a refresh of its Reseller Partner Program in a bid to drive partner profitability. The revamp aims to equip partners with the tools to cater to customers’ data storage and modernization needs, the firm said, as well as enable tailoring of the Pure Storage platform to address solution-specific use cases, such as AI and cyber resilience.…
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