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Google responds to #TeamPixel controversy that would ‘cease relationship’ with creators that preferred other devices
Google is coming under fire after warning tech influencers their relationship with the brand would be terminated if they didn’t agree to showcase the new Pixel 9 over competitors in their content. Those in the Team Pixel influencer program were asked to “acknowledge that you are expected to feature the Google Pixel device in place of any competitor mobile devices,”…
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Google threatened tech influencers unless they ‘preferred’ the Pixel
The tech review world has been full of murky deals between companies and influencers for years, but it appears Google finally crossed a line with the Pixel 9. The company’s invite-only Team Pixel program — which seeds Pixel products to influencers before public availability — stipulated that participating influencers were not allowed to feature Pixel products alongside competitors, and those…
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