Threads
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Blog
Threads Is Going All In on Ads
In a move that should surprise no one, Meta—the parent company of Facebook, Instagram, and Threads—wants to monetize its websites. Threads, which launched two years ago, had somehow mostly avoided showing ads until now, only allowing a limited number to certain users in the US and Japan. But the site has become quite popular since then, so now, it’s time…
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You Can Finally Change Your Default Feed on Threads
It finally happened: Threads officially allows you to choose a default feed to see when you open the app, whether that be “Following” or a custom feed you’ve created yourself. This means that when you open Threads, you’ll be able to view posts from the accounts you chose to follow, instead of seeing what the algorithm wants you to. Meta…
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Instagram’s Threads: everything you need to know about the new Twitter competitor
In an interview about Threads with The Verge, Instagram CEO Adam Mosseri explains why the platform wants to take on Twitter. “Obviously, Twitter pioneered the space,” Mosseri says. “And there are a lot of good offerings out there for public conversations. But just given everything that was going on, we thought there was an opportunity to build something that was…
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Threads now lets you share your custom feeds
Threads will now let you share the custom feeds you’ve created, Meta CEO Mark Zuckerberg announced on Tuesday. This means other users can pin your custom feed to their homepage, giving them access to the same stream of curated content. Threads first rolled out custom feeds in November, which you can use to track your favorite topics or accounts on…
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Alternatives to Elon Musk’s Twitter: Mastodon, Threads, Reddit, Cohost, Tumblr, and more
As I write this, there are a lot of social network users who are wondering if they should look for a new home. Over at X, Elon Musk has essentially become part of the incoming Trump administration, while various changes have made the formerly popular social network a dark and forbidding forest for many of its former inhabitants. Meanwhile, Meta’s…
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How to reshare Threads posts without quote posting
There has been some initial pushback on it. A photographer on Threads complained that “there will be a small watermark-like credit on the photo, but there won’t be a link back to your account.” Curious, I tried out the new feature, went to see if there was indeed no link back to the original post, and followed bryanhansel’s instructions for…
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Mark Zuckerberg says Threads has more than 100 million daily active users
Threads now has more than 100 million daily active users, Meta CEO Mark Zuckerberg announced on Monday. It’s a notable milestone not just because it’s a big number; it’s also the first time Meta has a daily active user figure publicly. In recent weeks, Meta has been very vocal about Threads’ growth after a lot of people flocked to Bluesky.…
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You Can Now Follow Mastodon Users on Threads (Sort Of)
Threads users can finally follow Mastodon accounts—sort of. The change, part of Thread’s multi-year plan to integrate with the Fediverse, means it’s now possible to find Mastodon and other compatible social media accounts in Threads. You can also click the follow button, though not much will happen if you do—posts from those accounts don’t show up in Threads, either in…
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Threads Is Testing the Ability to Pick Your Default Feed
On Friday, I wrote about how Threads is making some big changes to its platform—namely, the “For you” feed will start prioritizing accounts you follow, rather than accounts you don’t. To me, that sounds like how a social media platform should operate in the first place, but, hey, it’s “new.” It seemed obvious impetus for the change is the recent…
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Threads Is Trying to Make Itself More Like Bluesky
Bluesky is certainly having a moment. The platform now has over 21 million users, and those users are active: posting, sharing, following new accounts, and creating starter packs for other users to join, too. Meta is, no doubt, seeing this success, and wants a piece of it for its similar platform, Threads. While Threads has way more users at the…
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