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UAB Athletics Announces Premier Partnership with LLH Healthcare

BIRMINGHAM – The UAB Department of Athletics and Blazer Sports Properties have announced a new Premier Partnership with LLH Healthcare to increase visibility for UAB Athletics and enhance UAB’s NIL initiatives.
 
A Birmingham-based company, the mission of LLH is to eliminate the trade-off between affordability and coverage by providing accessible, cost-free healthcare benefits to employees, helping employers improve profitability while increasing employee health and productivity. They offer a supplemental, preventative health management plan that includes telemedicine, screening, testing, and wellness coaching through a compliant, user-friendly package. 
 
UAB is now the fifth school LLH has partnered with, including Auburn, Alabama, Memphis and Temple.
 
“We’re honored to partner with UAB, an institution that leads the way in both academics and athletics,” said Zach Rogers, CEO of LLH Healthcare. “As a Birmingham-based company, this partnership means even more—we’re investing directly into our shared community. Our mission is simple: to help employers take better care of the people who take care of everything else. Bringing first-day, no-cost access to quality care to the UAB community is something we’re incredibly proud of, and we’re excited for what this partnership will unlock for Blazer employees and their families.”
 
The six-year deal includes having the LLH logo at the 50-yard line of Protective Stadium, along with its logo on the bottom of the Bartow Arena midcourt scoreboard, LED signage, game sponsorships, radio spots, Fan 365 Digital Advertising and NIL activation for Blazer student-athletes.
 
“It’s a thrill to work with a Birmingham based company that is making a major investment in Collegiate Athletics,” said Greg Wheeler, General Manager of Blazer Sports Properties. “This new multi-year Partnership with LLH Healthcare is an important one for Blazer Sports Properties and UAB Athletics.  We are excited to have them on board as a Premier Partner and look forward to building a strong relationship in the future.”
 
The LLH Healthcare logo will debut this Saturday at Protective Stadium against North Texas.
 
About LLH Healthcare
Founded in 2019, LLH Healthcare is where workplace champions choose care. Our mission is to empower individuals and families to take charge of their health through proactive, preventative care. LLH Healthcare delivers smarter, more inclusive benefits designed to support total wellbeing—physically, emotionally, and financially. 
Our comprehensive plans include 24/7 telemedicine access, prescription coverage, virtual mental health support, and healthy lifestyle coaching to help members build sustainable habits that enhance performance and quality of life. With household-wide coverage, hospital indemnity benefits, and wellbeing tools that reward prevention, LLH Healthcare helps employers, universities, and organizations reinvest in their people. 
Together, we’re helping today’s champions Live Live Healthy. Learn how at LiveLifeHealthy.com.  

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LLH Media Contact

Katherine Whitson

VP of Collegiate Partnerships

Office: 205-855-4444 Ext. 422

Email: Katherine@llhhc.com

 


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