Cost, how it works, and who it’s good for

Traditionally, if you wanted prescription medication for weight loss, hair regrowth, or erectile dysfunction, you had to make an appointment with your doctor. Needless to say, that isn’t always a convenient — or comfortable — conversation to have.

Enter: Hims, a telehealth company geared specifically towards men’s concerns. Hims makes it easier and more discreet to get these prescriptions by offering virtual provider consultations, and shipping medications directly to your doorstep. 

A whopping 85% of men experience significantly thinning hair by age 50, and two-thirds experience noticeable hair loss by age 35. So, while Hims provides access to a number of different prescription medications, it’s not all that surprising that the hair regrowth program is particularly popular. 

But is this service worth the cost? This Hims hair loss review details all the pros and cons, pricing, how the process works, and what reviewers say — so you can determine whether it’s a good fit for you.

About Hims 

Hims offers access to a number of prescription medications — some of which include the following:

• Hair loss: Oral finasteride (Propecia), topical finasteride and minoxidil
• Erectile dysfunction: Sildenafil (Viagra) and tadalafil (Cialis) 
• Weight Loss: Oral combinations of metformin, bupropion, topiramate, and naltrexone, and compounded GLP-1s (but note the ongoing legal challenges related to these below)
• Mental health: Sertraline (Zoloft), escitalopram (Lexapro), and other antidepressants and anti-anxiety medications (SSRIs and SNRIs)
• Skin Care: Tretinoin, clindamycin, azelaic acid, niacinamide, and custom blended acne or anti-aging treatments

The first step to using Hims for is filling out an online questionnaire about your health history — then, if you’re cleared for potential treatment, you’ll either use the secure messaging system or a virtual call to communicate with the provider about your personalized plan. 

Should the doctor or nurse practitioner determine that you need a prescription, the medication will be shipped to your home (or a local pharmacy).

About Hims hair loss

The Hims hair loss program includes access to the only two FDA-approved treatments for male-patterned baldness: 

• Finasteride (known by the brand name Propecia), which blocks the enzyme that turns testosterone into a hair-thinning hormone called dihydrotestosterone (DHT)
• Minoxidil (known by the brand name Rogaine), which increases blood flow and nutrient delivery to the scalp, and keeps hair in the growth phase for longer

Hims claims that by using these treatments, you can regrow hair in as little as three to six months. 

To start the process of subscribing to this service, you fill out an online intake form about your hair and overall health — including uploading some photos showing the state of your hair loss. After a licensed provider reviews your information, they come up with a subscription-based treatment plan that fits your needs and goals. Any prescription medications they recommend are shipped discreetly to you. Then, as long as you’re paying for your subscription, you continue to have unlimited access to communicating with your provider with any follow-up questions. Using the Hims app, you can adjust your refill schedule and treatment preferences at any time.

Hims hair loss pros and cons 

There are many potential perks — and pitfalls — to using Hims for hair loss.

Hims pros

• Convenient access to treatment on your own schedule (with no need for an appointment)
• Wide variety of clinically proven hair loss treatments to accommodate different needs and lifestyles
• Unlimited online support from a medical provider
• Discreet delivery

Hims cons

• Daily long term-use (at least three months) is required for results
• May not work for severely damaged hair follicles (such as with scarring alopecia)
• No money-back guarantee, returns are not accepted
• Topical treatments can make hair feel and look greasy or stiff
• Potential side effects of finasteride range from mild scalp irritation to reduced libido, erectile dysfunction, and even a higher risk of suicidal thoughts and behaviors
• Potential side effects of oral minoxidil include unwanted body hair growth, faster heart rate, and water retention
• Topical medications may cause skin irritation
• Minoxidil often causes temporary hair shedding in the first two to eight weeks of use

Hims services and pricing 

What sets Hims apart is that the company offers prescription hair loss medications in multiple formats, including:

• Oral finasteride pills
• Oral minoxidil pills
• A topical (0.3%) finasteride and (6%) minoxidil spray you apply to your scalp 
• A topical finasteride and minoxidil serum you apply to your scalp with a dropper
• A finasteride and minoxidil combo supplement chew that also includes other nutrients, like biotin, vitamin B5, vitamin B6, and vitamin C

Which format and strength your provider recommends will depend on the severity of your hair loss, the underlying cause of your hair loss, and your preferences.

As for pricing, the cost of Hims for hair loss depends on which products your provider orders for you — and can range from $15 a month to $60 a month. A prescription for oral finasteride, for example, starts at $22 a month, while the finasteride, minoxidil, and supplement blend chew starts at $35 a month. This cost includes the free consultation, free delivery, and unlimited support while your subscription is active.

Even though Hims doesn’t accept insurance, the costs are competitive — the company claims their treatments are priced 50-80% lower than retail.

What Hims reviews say 

In short, the Hims hair loss reviews are mixed. 

The Better Business Bureau has received around a dozen complaints so far, but it’s worth noting that every single one of them has been addressed. Most of these complaints relate to how difficult it is to cancel a subscription. Some customers claimed that they were still charged for a subscription despite attempts to cancel it, and that the company then refused to give them a refund. However, Hims clearly states on the website that the company cannot accept returns. That’s because there’s no way to resell prescription medications — once they’ve been received by customers, the company isn’t able to guarantee they haven’t been tampered with, opened, contaminated, or improperly stored.

On ConsumerAffairs, multiple customers complained that customer service has not been very responsive to their concerns about canceling subscriptions and requesting refunds.

As for Hims’ over-the-counter offerings, the Hair Regrowth Treatment – Topical Minoxidil 5% Solution for Men has an average rating of 3.8 stars on Amazon. A whopping 17% of reviewers gave it one star — mainly due to claims that it causes major skin irritation (including burning and itching on the scalp), headaches, dandruff, or other side effects. Reviewers also seem to disagree about ease of use — some say it’s a breeze, while others found it challenging.

Finally, on Trustpilot, Hims has racked up over 7,700 reviews with an average rating of 3 stars. Multiple reviewers expressing frustration over automatic renewals and difficulties in obtaining refunds or cancellations. Some consumers also report negative experiences with customer service, citing issues such as unresponsiveness, receiving incorrect products, and feeling pressured to purchase more products. On the positive end of the spectrum, some reviewers praised the ease and convenience of the process, prompt deliveries, and quick responses to their questions from medical providers.

“If you’re short on time, or bravery, this is a great way to explore your options in the comfort of your own home,” wrote one customer in a Hims hair loss review.

Where can you buy Hims?  

This probably goes without saying, but prescription-strength hair loss offerings from Hims can’t be bought over the counter.

That said, Hims does also sell topical hair regrowth products that are available over the counter at Amazon, Target, Walgreens, Walmart, and Nordstrom. Those over-the-counter options include:

Hims lawsuit

In February 2026, Novo Nordisk sued Hims & Hers Health, the parent company behind the Hims hair loss subscription services. Here’s what to know about the lawsuit.

Novo Nordisk makes Wegovy (also known by the generic name semaglutide), a popular FDA-approved prescription weight-loss medication. The company is suing Hims & Hers Health for intending to sell what’s known as a “compounded” version. Compounded drugs are basically cheaper, custom-mixed versions with the same key active ingredients — but they don’t go through the FDA approval process. Without insurance, the cost of Wegovy starts at $149 a month. Hims & Hers has been selling a compounded version starting at $49 a month. 

Semaglutide is patented, meaning Novo Nordisk has the sole legal rights to sell it in the U.S. For that reason, Novo Nordisk filed a patent infringement lawsuit against Hims & Hers, claiming that Hims’ GLP-1 offerings are too similar. Hims & Hers, meanwhile, maintains that Novo Nordisk is simply trying to limit consumer access to more affordable compounded weight-loss medications. 

Alternatives to Hims 

Keep in mind that Hims is not the only telehealth service for prescription hair loss medications. Other options to consider include:

• Ro: Like Hims, Ro provides a variety of hair loss treatments from topical minoxidil to oral finasteride, but the product lineup is slightly smaller
• Happy Head: This site offers access to higher-strength prescription formulas (like 8% minoxidil), making it a great fit for men with more advanced hair loss — but tends to be more expensive than many competitors 
• Keeps: Like Hims, this is a subscription-based service for prescription finasteride and minoxidil — the intake form is shorter, but there are providers in fewer states, medications are generally more costly, and formulas aren’t as personalized
• Miiskin: What sets this service apart is that it connects you with a board-certified dermatologist who can prescribe a wider array of hair loss medications — which you can pay for as needed, with no ongoing subscription required

Bottom line: Is Hims right for you? 

Hims is certainly worth considering if you aren’t able to get into see your doctor soon and want to start hair loss medications, or would prefer the convenience of a remote prescription that’s delivered right to your home.

Remember, though: if you don’t mind making an in-person appointment, you can access the same prescription medications through your primary care doctor or dermatologist. The cost of these prescriptions may be lower or higher than Hims, depending on your health insurance coverage. Also, since Hims is a subscription-based model, you’ll need to remember to cancel as soon as you plan to stop taking the medication. 

Frequently asked questions 

Does Hims actually work for hair loss? 

Hims can’t guarantee the hair loss medications it prescribes will work for you. 

However, there’s a wealth of research proving that both finasteride and minoxidil can successfully treat male pattern hair loss. In a 2025 study, 57% of men who used a combo of oral finasteride and minoxidil saw improvements. 

A large systematic review of 12 studies found that people who took oral finasteride are more likely to report increased hair count than those who took a placebo, and another recent systematic review concluded that 61-100% of people see an improvement in their hair loss after taking varying doses of oral minoxidil. 

Is Hims better than Rogaine? 

Rogaine is a brand name for topical minoxidil that’s available over the counter in 2% and 5% strengths. Hims had topical minoxidil, too — but the company also offers access to prescription-strength hair loss treatments, including oral finasteride and more tailored combination treatments.

Can Hims regrow a receding hairline? 

Finasteride — one of the medications that Hims provides — is clinically proven to slow down hair loss, so it can definitely help prevent a receding hairline from getting worse. It can also help stimulate hair regrowth, but it seems to be slightly less effective at regrowing a receding hairline than helping to promote regrowth in other areas on the scalp. 

One study showed that men with hair loss at the crown have a 61% chance of experiencing mild to moderate regrowth of hair after using finasteride for a year, and men with hair loss at the temples have a 37% chance of regrowth.

Can you use too much Hims? 

More is not always better in the case of most medications — and that’s certainly true with Hims for hair loss. Taking dosages that are higher than your provider recommends is not only unlikely to get you faster or better results, but it can also increase your risk of serious side effects — like dizziness and blurred vision, in the case of topical minoxidil or sexual dysfunction in the case of oral finasteride.

Each of these hair loss medications provide important safety information on their websites including possible side effects from taking the drug. Always seek the advice of your physician or other qualified healthcare provider concerning questions you have before starting, stopping or modifying any treatment or medication.