buyers
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Blog
Understanding the Buyer’s Journey: A Comprehensive Guide
A buyer journey is a sales process from the perspective of the customer. It refers to the buyer’s mindset when identifying their problem, comparing possible solutions, and making a purchasing decision. By understanding the flow through this purchasing process, sellers can engage appropriately and with the important information buyers want and need to make a purchase. 1 Pipedrive CRM Employees…
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STIIIZY data breach exposes cannabis buyers’ IDs and purchases
Popular cannabis brand STIIIZY disclosed a data breach this week after hackers breached its point-of-sale (POS) vendor to steal customer information, including government IDs and purchase information. STIIIZY is a a California-based cannabis brand known for its pod-based vaporizers and a variety of cannabis products, including flower, edibles, THC concentrates, and extracts. In a data breach notification published earlier this week, STIIIZY…
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Enterprise buyer’s guide: How to choose videoconferencing software
When most businesspeople think of videoconferencing software, the first thing that comes to mind is probably Microsoft Teams or Zoom, but there are many other choices, each with its own strengths. Sometimes the choice of what tool to use comes down to what’s standard corporate issue — more often than not, that’s Teams — but it’s not uncommon for businesses to…
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Why Tech Buyers Face AI-Related Project Failures
Many U.K. businesses are struggling to get their AI projects off the ground because the technology is simply not applicable, an AI strategist claims. New research from data management platform Qlik has found that 11% of U.K. businesses have at least 50 AI projects stuck in the planning stage. Meanwhile, 20% have had up to 50 projects progress to planning…
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Download our Digital Whiteboard Software Buyer’s Guide
From the editors of Computerworld, this enterprise buyer’s guide helps IT staff understand what the various digital whiteboard software options can do for their organizations and how to choose the right solution. Source link
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Download our file sync and sharing enterprise buyer’s guide
From the editors of Computerworld, this enterprise buyer’s guide helps IT staff understand what the various enterprise file synchronization and sharing (EFSS) options can do for their organizations and how to choose the right solution. Source link
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Generative AI Causes Costly Mistakes for Enterprise Buyers
Gartner’s head of AI research, Erick Brethenoux, was in a prime position to witness the explosion in generative AI interest from enterprises worldwide since the launch of ChatGPT in 2022. In fact, he said now, for the first time, even his 83-year-old mother finally understands what he does for a living. “She’s been very creative, actually, in the way that…
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Why Most Buyers Can Ignore the Question of SIP vs VoIP
SIP vs VoIP is a common question, but it’s not going to help you during the buying process. Voice over Internet Protocol (VoIP) is a general term for technology that facilitates voice calls over the internet. It works by converting audio signals into data packets, then converting those packets back to audio when they’re received at the other end. Session…
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Download our remote IT support tools enterprise buyer’s guide
From the editors of Computerworld, this enterprise buyer’s guide helps IT staff understand what the various remote IT support tools can do for their organizations and how to choose the right solution. Source link
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Companies are regretting investing in generative AI so quickly – here’s how to avoid buyer’s remorse
It’s clear that generative AI has become the favorite new toy of the modern enterprise. Since 2022, companies have been rushing to integrate chatbots and AI assistants into their workflows for productivity gains, while some are even building their own large language models (LLMs). Last month, banking giant JPMorgan launched LLM Suite, a ChatGPT-like ‘research analyst’ that can help workers…
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