Target’s ‘Circle Week’ Sale Starts Before Amazon’s October Prime Day

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October Prime Day usually marks the start of the holiday shopping season, but Target has been pulling a fast one on Amazon lately, beginning their competition sale before Amazon’s for two years in a row. Here is everything you need to know about Target Circle Week.

What (and when) is Target Circle Week?

Target Circle Week is a fall sale from Target that lasts a whole week. It has been starting before Amazon’s Prime Big Deals Day in October, which only lasts two days, and lasts past the sale. It’s a sale that was created in response to October Prime Day, along with Best Buy’s and Walmart’s own sale.

According to Target’s press release, Target Circle Week will run from Oct. 6 through Oct. 12. That’s two days before Amazon’s October Prime Day, giving you many options on where to do your fall and holiday shopping.

Do you need to be a member to shop for Target Circle Week?

Like Amazon’s October Prime Day sale, you will need to be a Circle member to take part in the sale, but unlike being a Prime Member, membership is free. You can sign up on the Target app or Target.com.

What deals can you expect for Target Circle Week?

According to Target, you will see deals to prep for the holidays, savings on “fall favorites,” everyday essentials, and “more.” You’ll be able to shop in person or online. Their 24-hour Deal of the Day sale is also making a comeback starting on Nov. 1 through the “rest of the season.” Target says you’ll find over half of their holiday toys for $20 and under, and thousands of stocking stuffers under $5. You’ll also find deals on Disney, LEGO, FAO Schwarz, Papatui, Being Frenshe, and Fine’ry.

Like most of these big retailer sales, there are already early deals that you can take advantage of. Here are some you can shop already:




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