South Korean full-stack AI startup Upstage eyes expansion in the US and Japan – Computerworld


As part of its global growth strategy, Upstage has also been involved in a project to develop a Thai-language-specific LLM.

Syn-ergy in Japan

The company, which counts South Korean firms such as Samsung Card and Hanwha Life among its clients, is focusing on Japan’s extensive document-driven enterprise market. To make inroads, the company is working on a Japanese-specific language model with local partners. It has recently appointed Hiroyuki Matsushita, who has held senior roles at Panasonic and AWS, as head of its Japanese operations.

A key offering from the company for the Japanese market is “Syn,” a compact language model co-developed with the Japanese chatbot startup Karakuri. Designed specifically for sectors like finance, healthcare, manufacturing, and legal services, Syn aims to enhance operational efficiency for Japanese companies.  


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